The personal loan space is one that’s received a lot of bad press over the years.
But that doesn’t take away from the sheer demand for this financial service.
There’s something like 11% growth in this market, year-on-year.
Affiliate offers in this niche also tend to pay pretty well. That’s why our affiliate marketing statistics show that finance is one of the most profitable niches.
And we can say from experience that it’s a lot more fun earning big commission payments than smaller ones:
Is promoting “payday loans” a good idea for every affiliate?
Absolutely not.
But for those of you brave enough to take part in this industry the financial rewards are substantial.
As long as you have the right set of personal loan affiliate programs to promote on your site.
So let’s take a look at what’s available.
Personal Loan Affiliate Programs
- Fairstone Affiliate Program
- Zoca Loans Affiliate Program
- Zippy Loan Affiliate Program
- Smarter Loan Affiliate Program
- SoFi Affiliate Program
- Viva Loans (UK) Affiliate Program
- Check Into Cash Affiliate Program
- Ace Cash Express Affiliate Program
- LoanMart Affiliate Program
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Fairstone
Fairstone provides its Canadian customers with access to personal loans when banks just aren’t an option.
This is a fact of life for the many people who are still recovering from the financial crisis of 2008.
But Fairstone isn’t a lender created because of that crisis – they’ve actually been in business for over 100 years.
You can apply online for personal loans up to $35,000, but as little as $500.
They also accept online applications, so the process won’t affect your credit score.
Plus, you don’t need a perfect credit score to be approved for financial help, unlike most banks.
Financial affiliate programs have a tendency to be very lucrative, and this one is no exception.
Affiliates earn up to $200 per approved lead for referring new customers.
- URL: Fairstone affiliate program
- Commission: up to $200 per lead
- EPC: CA$586.33
- Cookie duration: 30 days
Zoca Loans
Life is unpredictable and has the worst sense of timing.
Like when your refrigerator goes to kitchen heaven, and you won’t have the money to replace it until your next paycheck.
That’s why short-term personal loans from companies like Zoca are so popular, even if they do have higher interest rates.
You can apply for anywhere from $200 to $1,500 directly via their website.
But you get an instant decision, so there’s no waiting days or week for your bank or credit union.
You also don’t need good credit to apply for short-term financing.
So what can you earn promoting this offer compared to other loan affiliate programs?
You’ll earn $5 per lead, regardless of how much your referral borrows.
That’s not a lot, but it’s better than nothing.
- URL: Zoca Loans affiliate program
- Commission: $5 per lead
- Cookie duration: 30 days
Zippy Loan
Zippy is a little different from most payday loan providers you’ll find online.
Because instead of financing your request in-house, they connect you with their network of lenders, who can facilitate applications from $100 to $15,000.
The application process takes no more than 5 minutes, and you can then get access to your money within a business day.
Another perk is that some of their lenders offer repayment terms of up to 60-months, and also offer small business loans.
All you need is to be at least 18 years of age and have a regular source of income – and bad credit isn’t an issue.
In fact, successfully repaying your Zippy Loan can actually improve your credit score.
Being a Zippy Loan affiliate could be very worthwhile – they pay $45 per lead.
But you only have a 1-day cookie to worth with, so make absolutely sure your traffic is pre-sold.
- URL: Zippy Loans affiliate program
- Commission: $45 per lead
- Cookie duration: 1 day
Smarter Loan
Smarter Loan is Canada’s largest personal loans comparison site, spanning 50 different providers who offer loans ranging from $250 to $30,000.
Your visitors can save untold hours of Googling and then browsing through the short-term finance products on multiple sites.
Instead, they simply need to decide how much they need to borrow, how long they want their repayment term to be and then match that against the different business and personal lenders listed.
Or you can simply tell them what type of loan you’re looking for using their ‘Pre Apply’ service and they’ll find what you need.
Remember when we said that affiliate loan programs can be lucrative?
Like getting paid a $140 affiliate commission for a single sale.
That’s 140 very good reasons to promote this loan affiliate program.
- URL: Smarter Loan partner program
- Commission: $140 per lead
- Cookie duration: 30 days
SoFi
SoFi is about more than just being a lender.
In their own words, they are, “…a new kind of finance company taking a radical approach to lending… we’re all about helping our members get ahead and find success.”
Long story short, they’re the next generation of lender, both for business and personal finance products.
You can borrow up to US$100,000 with interest rates as low as 5.99% but not more than 17.53%.
And they even provide small business loans, just in case you were wondering.
With SoFi you’ll earn $100 for a funded application, or $150 for a funded student refinancing loan.
And the even better news is that they’ve paid out over US$10 million in affiliate commissions so far.
Nice!
- URL: SoFi affiliate program
- Commission: Up to $150 per sale
- EPC: $101.21
- Cookie duration: 30 days
Viva Loans (UK)
And now we have an offer– Viva Loans.
This short-term lender can help your visitors with unexpected expenses or bills up to $10K.
Because medical emergencies, car crashes, or a burst pipe in your attic never give you advance warning do they?
Repayment terms are no longer than 12 months but no less than 2 months.
But do bear in mind that these loans are very much a “payday” product, so they have interest rates to match – with typical interest rates at around 600%.
This company is happy to pay you $45 for every new customer you send their way.
Obviously, you’ll only get paid if your referral qualifies and then receives their money.
- URL: Viva Loans affiliate program
- Commission: $45 per sale
- Cookie duration: 1 day
Check Into Cash
Check Into Cash has been providing what they refer to as “emergency credit solutions” since 1993.
Or in other words, payday loans, in addition to other forms of personal credit options such as payday advances, and check cashing services.
And they do that from their 800 stores dotted across North America.
Your visitors can apply for loans ranging in value from $50 all the way up to US$1,000.
Applications can be processed either in-store or online via their website, but the online option offers instant approval and the money in your bank account the next day.
You’ll earn $30 for an application by a new customer, but you’ll also get paid $10 if an existing customer applies for financial help.
Something worth mentioning is that this program pays you when a loan is approved, but before it’s funded.
So you get paid sooner.
- URL: Check Into Cash affiliate program
- Commission: Up to $30 per sale
- EPC: $94.66
- Cookie duration: 45 days
Ace Cash Express
I can’t claim I was familiar with Ace Cash Express before I researched this niche.
But it did surprise me to find out that they started out in 1968 and are still in business today.
And that’s obviously the business of supplying their local customers with short-term and cash advance loans.
Their application process is the same as other similar lenders – apply online, get an instant decision, and receive your cash the next working day.
How much your visitors can borrow, and the repayment terms, vary depending on what state they live in.
This loan affiliate program has commission rates ranging from $5 to $60.
But how do you know which products to promote?
Well, the $60 commission rate applies to funded installment and payday loans.
An Ace Cash Express loan, on the other hand, pays between $10 and $25 per referral.
- URL: Ace Cash Express affiliate program
- Commission: Up to $60 per sale
- Cookie duration: 45 days
LoanMart
Next up, we have LoanMart.
A title loan is where you use the ownership of your car as collateral for a short-term loan.
LoanMart has been serving the title loan needs of its customer base for almost 20 years now.
In total, more than 250,000 customers across 25 states and 427 cities have benefited from their services.
The application and approval process is the same as other short-term lenders in that you apply online and then receive the money straight into your bank account.
LoanMart does its best to make that happen within 24 hours of your approved loan application.
How does this offer compare to the other loan affiliate programs listed here?
You’ll earn a flat $100 commission for all funded loans.
But that’s a once-off commission – there’s no room for recurring payments here.
- URL: LoanMart affiliate program
- Commission: $100 per lead
- Cookie duration: 30 days
👉 See also: How to Start a Finance Blog in 11 Easy Steps
Over to You
The “payday” loan scene is one where not every affiliate feels comfortable operating.
I totally get that.
But there’s a consistent demand for loans of this type.
So it’s either going to be you or another affiliate marketer earning a commission for connecting people with third-party regulated providers.
And if you choose to dive in, you now have 9 thoroughly researched loan affiliate programs to promote.
Not sure how to promote them…or even how an affiliate program works?
Neither did we when we first started.
So, why not learn from our mistakes (and big wins) by dropping by our free training on how to build a profitable affiliate site.
There’s no fake guru bullshit involved – promise.
