Stop Chatting With AI. Start Delegating To It.

Here’s what using AI looks like for most marketers right now:

Open ChatGPT. Explain your business. Get a decent answer. Copy it. Paste it somewhere else. Close the tab. Tomorrow, explain your business again.

You have 14 tabs open. Google Docs for writing, Canva for graphics, your email platform, your SEO tool, analytics, your community — and ChatGPT off to the side, acting as a fancy autocomplete that forgets who you are every time you start a new conversation.

You’ve tried “prompt templates.” You’ve watched the YouTube tutorials. You’ve probably bought at least one AI course that gathered dust after week two.

The AI is useful. But it’s not productive. It’s a consultant that gives advice. You’re still doing all the work.

That’s about to change.

The Gap Nobody’s Talking About

AI tools have quietly split into two categories — and most marketers are stuck in the wrong one.

Chat AI gives you suggestions. You copy, paste, reformat, execute. The AI talks. You do the work.

Action AI does the work. You describe the outcome. The AI reads your files, connects to your tools, executes multi-step workflows, and delivers results. You’re the director, not the typist.

The most powerful action AI tool available right now? Claude Code.

It reads files directly from your computer. It connects to Notion, Slack, Google Sheets, and dozens of other tools. It remembers your brand voice, your preferences, your workflows — permanently. And it actually executes: posting to your community, generating ad campaigns, building reports, drafting newsletters.

The problem? It runs in a terminal. And for most marketers, that’s where the story ended.

Until now.

Watch What Claude Code Actually Does

Before I explain anything else, just watch this. This is Lesson 1 of the course — what Claude Code can do, demonstrated on real marketing tasks:

That’s not a demo built for a sales page. That’s the actual first lesson. And the rest of the course goes deeper.

Introducing: Claude Code for Non-Technical Marketers

We built this course because every Claude Code resource we found was designed for developers. They assume you know Git. They assume you care about debugging. They assume you want to write code.

This course assumes none of that. It’s built for marketers, founders, and business operators who want Claude Code’s power without the technical overhead.

15 lessons. Under 3 hours total. Enough to become very dangerous with Claude Code.

The course is condensed on purpose — no filler, no 20-minute theory sections. Every minute is practical. And it comes packed with premade commands, skills, and workflows you can install and start using immediately.

What Changes When You Switch to Claude Code

Here’s the real question: what does your day-to-day look like after you go through this course?

Your AI Remembers Everything

Set up your brand voice, your products, your audience, your preferences — once. Claude remembers it across every session, every project, forever. No more “here’s some context about my business…” at the start of every conversation.

You build a knowledge base that grows over time. Your main instruction file references brand guidelines, style guides, project history. Claude loads what it needs, when it needs it.

You Stop Copy-Pasting Between Apps

Point Claude at your actual files. Open a document, and Claude sees it. Type @ to reference any file or folder. No more copying walls of text into a chat window, losing formatting, hitting character limits.

Claude works inside your files — reading, editing, creating. Your work stays in one place.

AI Actually Does Things

Say “post this to the community” and it posts. “Update my Notion database” and it’s updated. “Generate a thumbnail for this video” and the image appears.

Claude doesn’t suggest actions. It takes them. In your actual tools.

Complex Tasks Run While You Work

Need an SEO gap analysis, a newsletter draft, and a set of social posts? Describe what you want. Claude spawns multiple agents that work in parallel — researching, analyzing, drafting — while you focus on something else entirely.

Come back to finished work, not suggestions about what to do next.

You Build Workflows Once, Use Them Forever

This is the real game-changer. Work with Claude to nail a specific task — writing emails in your voice, generating thumbnails, running competitive analysis. Save it as a skill. Next time, just say the word and Claude follows the entire process automatically.

Your best workflows become reusable assets. They get better over time. And you can share them with your team.

What’s Inside the Course

The course is split into 3 sections that take you from zero to building your own AI workflows:

Getting Started (5 lessons, 1hr 12min) — Why Claude Code matters for non-dev work, installation, VSCode setup, basic workflows, and a full real-world project demo. By the end of this section, you’re up and running.

Configuration & Customization (5 lessons, 28min) — Teach Claude to remember your business with CLAUDE.md, pick the right model for each task, use reasoning and planning modes, build custom commands, and connect external tools with MCP. This is where Claude stops being generic and starts being yours.

Using & Creating Skills (5 lessons, 43min) — The power section. What skills are, how to create simple ones, install premade skills with secrets management, build a skill from scratch, and share skills with your team. This is where you go from “using Claude Code” to “running your business with it.”

The Premade Skills and Commands

Most AI courses give you knowledge. This one gives you working tools.

The course comes loaded with premade commands and skills — plug-and-play AI workflows you install in minutes and start using immediately. SEO gap analysis, topical maps, thumbnail generation, social posts, newsletter drafting, ad campaigns, automation workflows.

Each skill is a complete workflow: not a prompt template, not a tutorial — a working system that Claude executes end-to-end. Install it, use it, customize it to your business.

And in the skills section of the course, you learn to build your own. Any repeatable task you do — any process you’d brief a freelancer on — becomes a skill Claude can run on command.

Built by a Marketer Who Can’t Code

I need to be direct about something: I’m not a developer.

I co-founded Authority Hacker — an 8-figure business with 15,000+ customers. My background is marketing and business operations. I don’t write code. I still don’t write code.

But I run more of my business from Claude Code than any other tool.

Community management that took an hour now takes ten minutes. Ad campaigns that needed back-and-forth with designers generate complete in a single session. SEO audits that required expensive tools and hours of analysis happen in two minutes.

This course teaches my exact setup. Not theory. Not hypotheticals. The specific workflows I use daily to operate a real business.

Who This Is For

This is for marketers, founders, and operators who use ChatGPT or Claude but feel like they’re barely scratching the surface. You want AI to do real work, not just answer questions. You’re comfortable with tools but intimidated by anything that looks like “code.”

You’d rather install a working system than copy-paste another prompt template.

This is not for developers — you can figure this out from the docs. It’s not for people looking for “passive income AI hacks” — this is about doing real work faster. And it’s not for people unwilling to spend 30 minutes on setup.

The Time Savings Are Concrete

Task	Before	With Claude Code
YouTube thumbnails (4 A/B variants)	2-3 hours + designer	15 minutes
SEO content gap analysis	4-6 hours in Ahrefs	2 minutes
Newsletter draft + formatting	2-3 hours	20 minutes
Meta ad package (5 images + copy)	$300-800 + 1 week	30 minutes + $0.50
Community responses (20 posts)	2 hours	15 minutes
Initial setup	—	30 minutes (one time)

These aren’t projections. They’re from actual usage.

How to Get Access

This course is available inside AI Accelerator, our membership for marketers building AI-powered workflows.

If you’re already a member, you have access now — modules are releasing progressively.

If you’re not a member yet, join AI Accelerator here.

15 lessons. Under 3 hours. Packed with premade tools. By the time you finish the first section, you’ll have a working Claude Code setup that remembers your business and connects to your tools. By the skills section, you’ll be building workflows your competitors don’t even know exist.

The terminal isn’t scary. Claude Code isn’t just for developers. And the gap between “I wish I could do this” and “I just did this” is 30 minutes of setup.

Time to stop chatting with AI and start delegating to it.