Skincare and beauty products have been part of our societal makeup for at least 7,000 years. And that’s a trend set to continue for the next century or two.
The market for skin care products is actually projected to become the most valuable sector of the cosmetics industry.
In fact, its total value within the next 3 – 5 years will be in excess of US$180 billion. And according to our affiliate marketing statistics, beauty and skincare is one of the top 3 most profitable affiliate niches.
Put simply, people like to look good. And they’re willing to pay for it. When you tap into a niche where you match people’s desires with a solution you can make money like this:
That’s exactly what we want for you, but you can only get those types of results when you’re working with the right products and programs.
So we put together a list of the best skincare affiliate programs for you to promote.
Let’s take a look at what we found.
Skincare Affiliate Programs
- Elizabeth Arden
- Sephora
- Paula’s Choice
- SkinStore
- Circcell Skincare
- Juice Beauty
- Atolla Skincare
- Apoterra Skincare
- Manuka Doctor
- DermStore
- Exposed Skincare
- ESPA Skincare
- Murad Skincare
- Jenette Skincare
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1 Elizabeth Arden
If there’s a name that’s synonymous with the beauty industry in the United States it has to be Elizabeth Arden. Florence Nightingale Graham opened her first ‘Red Door’ salon in New York in 1910, introducing the general public to a new form of makeup. Her idea wasn’t just to layer the skin with creams and powders but to create beauty products that worked in tandem with the skin to care for and nourish it.
This revolutionized the makeup industry, placing Elizabeth Arden well ahead of many of its competitors. Since then, this brand has gone on to continually innovate within its industry, winning multiple awards along the way.
Elizabeth Arden is the top performer of all the skincare affiliate programs on CJ. And you also have the perk of promoting an established range of beauty products.
You’ll earn an 8% commission on every sale made through your affiliate links, and their EPC shows us their affiliates are making consistent cash.
- URL: Elizabeth Arden affiliate program
- Commission: 8%
- EPC: $133.07
- Cookie duration: 30 days
2 Sephora
Sephora is a luxury skincare brand based in France.
As well as its private label ranges, the retailer stocks products from almost 340 different brands, covering pretty much every health and beauty category you can imagine — cosmetics, skincare, fragrances, beauty tools, body lotions, and much more besides.
The company operates stores in 34 countries and also has concessions at several branches of JCPenney and Kohl’s, which gives it incredible brand awareness.
There’s no such thing as the “Sephora affiliate program”, because it actually has multiple skincare affiliate programs, each focused on a different territory. Some are on the Impact affiliate network; some are on Rakuten; and some are on Sovrn. Commission rates vary from 2.5% – 10% per sale.
- URL: Sephora affiliate program
- Commission: 2.5% – 10% per sale
- Cookie duration: 30 days
3 Paula’s Choice
Paula’s Choice was founded on the belief that providing smart skincare products means more than making you look good; it’s also about what’s good for your skin. To that end, it sells high-quality skincare products based on safe, effective formulas that are backed by scientific research.
Its award-winning lotions, moisturizers, and masks are fragrance- and cruelty-free, so they’re not just kind to your skin — they’re also good for the planet.
The brand’s skincare affiliate program is powered by CJ Affiliate, one of our favorite affiliate networks.
It pays a 7% commission on all sales, as well as offering regular incentives for top performers.
As an affiliate marketer, you’ll also get access to exclusive newsletters, new product launches, and a team of dedicated affiliate managers. Free shipping is available on orders of $49+, which is a great way to drive a higher shopping cart value.
- URL: Paula’s Choice affiliate program
- Commission: 7%
- Cookie duration: 30 days
4 SkinStore
SkinStore might not be the largest beauty retailer on the planet, but it’s still pretty huge, attracting more than half a million unique visitors every month.
It stocks more than 350 brands and over 16,000 luxury spa and clinical skincare products, covering everything from moisturizers and masks to hair and nails.
Those products are carefully curated from the world’s most prestigious spas, salons, and cosmetics houses, so customers can be safe in the knowledge that SkinStore has tried (and loved) everything first.
Join the SkinStore skincare affiliate program and you’ll earn an 8% commission on every sale you drive.
That’s a pretty generous rate, especially given the sky-high conversion rate of 5%, coupled with a high average order value of ~$130.
Affiliate marketers can also offer monthly newsletters packed with promotional offers.
- URL: SkinStore affiliate program
- Commission: 8%
- Cookie duration: 30 days
5 Circcell Skincare
Circcell is one of a growing number of boutique brands in the luxury skincare space. In case you’re interested, its name is an amalgamation of circle (apparently representing wholeness and balance) and cellular (which, of course, indicates real change).
Founded with healthy skin in mind, the company carries a wide range of cruelty-free products, including cleansers, toners, moisturizers, serums, and oils.
Its smart skincare products are free from all the usual bad stuff like fragrances, parabens, surfactants, and artificial colors. Instead, they’re made from real ingredients that improve your skin naturally — think botanicals, clays, herbal extracts, and essential oils.
One of the best skincare affiliate programs we’ve seen, Circcell offers a high commission rate of 15% per sale.
And with an average order value of $270, it’s no surprise this affiliate program delivers an EPC of more than $23. It’s also powered by the ShareASale affiliate network, which makes it easy for affiliate marketers to access things like banners, text links, and reporting tools.
- URL: Circcell Skincare affiliate program
- Commission: 15%
- EPC: $23.09
- Cookie duration: 30 days
6 Juice Beauty
Based in Northern California, Juice Beauty strives to lead the cosmetics industry on the quality and efficacy of its organic beauty products. Flicking through its list of ingredients is more like reading a recipe book than a product page on a skincare website.
One of its most popular ranges, the Green Apple collection, contains malic acid from organic apple juice, while other products contain resveratrol from organic grape juice. And then there’s the Stem Cellular collection, which blends vitamin C and fruit stem cells to reduce the appearance of wrinkles.
All of Juice Beauty’s products are vegan, cruelty-free, and made from organic ingredients using sustainable practices.
That’s all well and good, but will its commission rates sustain you in the affiliate marketing life? Its skincare affiliate program pays a flat 6% on all sales that convert within the 30-day cookie window. That might not sound like much, but when a day-and-night moisturizer duo sells for $115, those commissions can add up fast.
- URL: Juice Beauty affiliate program
- Commission: 6%
- Cookie duration: 30 days
7 Atolla Skincare
Most cosmetic products offer a one-size-fits-all approach to skin care. You can typically choose from a handful of skin types they cater to, but they tend to be quite generic in how they approach skin issues.
Atolla offers your visitors something very different – a personalized skin serum. They use data from an app that tracks your behaviors (including hormone levels), reconfiguring your skin serum based on the information you share with them.
So your beauty products work with your lifestyle, and not the other way around. Each of their products is plant-based, so you don’t have to worry about applying harsh chemicals to your already troubled skin.
For all the different skincare affiliate programs we found, most pay percentage-based commission rates. But with Atolla you get $25 for every sale you generate through your links. The only real downside here is that they currently only ship to the United States, so international affiliates are out of luck.
- URL: Atolla Skincare
- Commission: $25 per sale
- Cookie duration: 10 days
8 Apoterra Skincare
Dominique Caron, the founder of Apoterra, struggled with problem skin for years. In the end, she simply formulated her own range of cosmetic products instead. And a new business was born as a result, one with a mission to heal their customer’s skin holistically.
What makes this program different from many others here is they don’t just sell liquid skincare products, but physical ones too. Their “Gua Sha Tool” is designed to complement their topical skincare range by promoting blood flow and removing dead skin cells.
So what do they have for your audience?
A skincare product for every skin type – all your visitors have to do is answer a few simple questions to find their perfect skincare treatment regimen.
The main selling points of their affiliate marketing program (besides the products) are that they offer free shipping on orders over $75 and they also plant 1 tree for every purchase made. In terms of actual dollars and cents, you’ll earn 10% per sale. An Apoterra kit retails for around $150 so you’d make $15 per transaction or around $11 for every Gua Sha Tool sold.
- URL: Apoterra affiliate program
- Commission: 10% per sale
- EPC: $35.73
- Cookie duration: 30 days
9 Manuka Doctor
Manuka honey was first made popular in the 80s as being a treatment for…well…pretty much everything. It’s now enjoying a resurgence in popularity, and with good reason because of its alleged medicinal properties.
Manuka Doctor sells a range of skincare products made using this particularly expensive honey, designed to help your visitors with everything from acne to simply keeping their skin hydrated.
They even have an anti-aging product. Plus, because honey is a naturally occurring substance, you don’t have to worry about where the ingredients in your skincare products come from. There’s a huge demand for organic and natural beauty products right now, and very little competition.
So how does Manuka Doctor compare to the other skincare affiliate programs in our roundup?
Well, you get a pretty standard 8% on all sales referred through your affiliate links. What is interesting though is their conversion rate, which stands at just over 12%. When considering what affiliate programs to promote, always look for CR data, if it’s available.
- URL: Manuka Doctor affiliate program
- Commission: 8%
- Cookie duration: 30 days
10 DermStore
Dermstore was founded in 1999 by a board-certified dermatologist who recognized how much inaccurate information there was online in relation to skincare. And a whole pile of ineffective products too. Their first goal was to make professional skincare products available to the general public.
Each of these products was already proven to work in clinical settings, but now anyone with problem skin could get them online at a reduced cost. Dermstore now stocks over 20,000 skin, hair care, and cosmetics products, from 500 of the leading brands in the world. So no matter what type of skin care requirement your visitors have – from stretch marks to severe acne – they’ll find a solution here.
Dermstore has been active on Commission Junction since 2009 – very few affiliate programs have that kind of longevity. In terms of what you can earn, they pay a 5% commission on purchases made through your links by both new and existing customers. This is a real plus because products like these obviously have a lot of potential for repeat sales. The $5 commission rate is a flat rate payment for any sales of their BeautyFix products.
- URL: DermStore affiliate program
- Commission: 5% or $5
- EPC: $14.40
- Cookie duration: 3 days
11 Exposed Skincare
For most of you, acne was just an annoying part of adolescence that you grew out of. But for millions of others, acne is a chronic skin condition that lingers on well into adult life.
Exposed Skincare has a range of acne treatment kits that they claim will help clear up your acne in 30 days or less. That’s a fairly ostentatious claim to make, but they do have a ton of social proof on their website.
How do their products work? Well, in their own words by combining, “…the best ingredients of science and nature working together to transform your skin”.
So what does the program offer a beauty affiliate or influencer?
Their program is very active on ShareASale – almost breaking into the top 100 out of the thousands of affiliate programs on their network. And when you look at their 25% conversion rate you begin to understand why. You can make your affiliate marketing life a lot easier by focusing on programs that are better at converting your traffic into sales.
- URL: Exposed Skincare
- Commission: 15%
- EPC: $317.88
- Cookie duration: 45 days
12 ESPA Skincare
A relaxing day at the spa is a treat everyone enjoys. But what if your visitors could get spa-quality skincare treatments to use in the comfort of their own home? That’s exactly what ESPA Skincare has on offer – a range of natural, holistic treatments to leave your skin glowing. Each of their products is made from a combination of plant and marine-actives, combined with the therapeutic power of essential oils.
They have serums and creams to suit every skin type, as well as a range of anti-aging and home fragrance products. Basically, everything you need to recreate the experience of being in a luxury spa, but without the cost. ESPA Skincare is a UK-based company, but they do offer overseas shipping, so you can add them to your list of international affiliate programs.
It’s always a good idea to read the fine print when it comes to promoting affiliate programs.
For example, this program pays a 6% commission on referred sales. Except if your referral uses a coupon, in which case your commission rate drops to 2%. With that said, they do appear to offer higher commission rates to affiliates or influencers who can drive more sales.
- URL: ESPA Skincare affiliate program
- Commission: Up to 10%
- Cookie duration: 30 days
13 Murad Skincare
It can be difficult for consumers to know which skincare claims to believe. After all, doesn’t every online store or salon claims to have the best skincare products available?
Murad Skincare products, on the other hand, were formulated by a board-certified dermatologist, who’s also a trained pharmacist, and just happens to be a Professor of Dermatology at UCLA. Or to keep things simple – Dr. Howard Murad knows what he’s talking about. Over the last 30 years, he’s helped 50,000 patients and clients deal with every type of skin problem imaginable.
These products focus on treating your skin at a cellular level, ensuring that your cells stay hydrated. After all, if you’re not healthy on the inside, you can’t look healthy on the outside.
So what has this program got in store for affiliates?
Well, you get an 8% commission on everything your visitors buy, which is fairly typical of what you’ll find with most of the affiliate programs in this niche.
But considering an average bottle of Murad serum costs around $80, those commission payments can add up very quickly. Making a lot of money with affiliate marketing is very rarely about earning huge commissions once every few months, but multiple small payments every single day.
- URL: Murad affiliate program
- Commission: 8%
- EPC: $31.30
- Cookie duration: 7 days
14 Jenette Skincare
Several years of suffering from severe hormonal imbalances left Jenette Serrins desperate for a solution that didn’t involve pumping her body full of chemicals. Her two decades of studying Eastern and Western natural healing arts led her to a holistic answer – one that worked for her.
The dramatic effect the natural treatments had on her body convinced her to further develop her skills in this area. And that’s how she eventually came to launch her own range of skin care products in 2012.
So what sets her plant-based treatments apart from others?
They’re actually handmade (poured) in small batches, so you’re not getting mass-produced chemical goop with an “organic” label stuck to the outside. In addition to that, each of her ingredients is sourced from ethical and sustainable sources. So your visitors are effectively doing their bit to save the planet by using these products.
This program pays a 10% cut of every sale they refer through affiliate links, which is slightly above average for the affiliate programs in this roundup.
And with an average order size of $186.58, that means you’ll pocket $18 in commission for each transaction. The good news doesn’t stop there though, because this program also has a 10% conversion rate, so 1-in-10 of your affiliate clicks is worth around $18 to you.
- URL: Jenette All Natural Skin Care affiliate program
- Commission: 10% per sale
- EPC: $215.31
- Cookie duration: 30 days
👉 Read also: How To Start a Beauty Blog
Over to You
Now, I know what some of you are thinking, “…but niches like this are always saturated”.
Well, I call bullshit on that. In 30 seconds of research in Ahrefs, I found over 4,000 keywords with a KD score of 20 or under.
There’s plenty of scope for an interested beauty affiliate or influencer to make good money in this niche.
The skincare affiliate programs we found are also just the tip of the iceberg. There are literally hundreds of similar affiliate programs out there looking for affiliates just like you.
But let’s not get ahead of ourselves here. Most of you are probably still asking yourself, “Does any of this affiliate marketing stuff actually work?” Yes, it does, and we’re willing to prove that you can make money online.
And without having to pitch MLM products to your grandmother.
That’s why we’re making our free training available to you.
At absolutely no cost.
