12 Best Gaming Affiliate Programs of 2020

In this blog post we’re going to delve into the world of gaming affiliate programs.

Unless you’ve spent time as a gamer or around gamers you probably have no idea how utterly obsessed most of us are with our hobby.

Take me for example – I learned to touch-type because I’d stay up all night playing deathmatches and forget to turn on the lights.

Suddenly I could touch type, and all it took was six months of sitting in a dark room.

But back to the topic of the post – gamers are happy to spend an almost unlimited amount of money on their hobby.

That’s why the gaming industry is currently worth US$113 billion, with the potential of being worth more than US$300 billion within the next five years.

Gaming was once a hobby reserved for absolute nerds but is now mainstream.

So you’d assume there are plenty of affiliate programs in the gaming niche.

And you’d be right.

Leprestore Gaming Affiliate Program

Leprestore Homepage

Leprestore is a boosting service for games like WoW Classic, Destiny 2 and Apex Legends.

What is a boosting service?

Well with MMORPG-style games you have two choices:

  1. Spend hundreds of hours leveling up your character
  2. Get somebody to do it for you

Leprestore offers gamers option #2 – you pay them and they “boost” your character for you.

So you can pick up XP while you’re sleeping.

Is there a market for character boosting?

Leprestore is one of at least a dozen affiliate programs in this sub-niche.

So, yes, there’s a market for boosting services.

Now the only potential downside here is that you need to know what you’re talking about to promote these services i.e. be running a gaming blog.

Gamers can spot a faker a mile away.

Affiliates make an average commission of around $9 per sale.

That’s small, but most players will be happy to pay over and over again if they like a service.

URL: Leprestore affiliate program

Commission rate: 10% per sale

EPC: $108.87

Cookie duration: 15 days

Razer Affiliate Program

Razer Homepage

Razer manufactures the types of products every gamer wants, and that includes everyone from PC games, to console players and all the way over to mobile gamers.

They even make an energy drink for gamers aptly named Respawn…with just a hint of cheese.

Founded in 2005, they describe themselves as the “…leading lifestyle brand for gamers”, and we can’t really argue with that.

Because if you ask most gamers to name something on their gaming wish list, a Razer product will be somewhere in their top five.

Razer products are far from cheap, but they’re very popular, so people find the money to buy them.

That’s bearing in mind they produce a range of gaming laptops that start at US$1,500.

Razer Affiliate Stats

The margins in computer hardware have always been small.

That’s why you see a sliding scale of commissions for Razer products, from 1% to 20% depending on what products you sell.

Gamers know the Razer brand, so they’ll expect to find it mentioned on a gaming blog.

URL: Razer affiliate program

Commission rate: 1% – 20% per sale

EPC: $14.75

Cookie duration: 30 days

Alienware Gaming Affiliate Program

Alienware Homepage

Alienware builds the type of gaming PCs that dreams are made of. They were also one of the first companies to take portable gaming seriously with their cutting-edge laptops.

What made their products so different from everyone else?

They were (and are) insanely powerful.

Founded in 1996, the company changed its name from Sakai to Alienware in 1997 because…well…the founders loved the X-Files TV show.

That name change also involved changing their logo to the now instantly recognizable alien head that adorns their PCs.

2006 saw Alienware being acquired by Dell, so you’ll have to sign up for the Dell affiliate program

Just remember that Alienware desktops and laptops feature on the Christmas wish list of every PC gamer.

Alienware Affiliate Stats

These gaming PCs don’t come cheap.

Their entry-level models start at $899, average around $3,000, but go all the way up to $8,500.

6% of $899 is $53.94, 6% of $3,000 is $180 and 6% of $8,500 is $510.

So there’s money to be made here.

The 3-day cookie is nasty though, so only send warm traffic to these offers.

URL: Alienware affiliate program

Commission rate: 1% – 6%

EPC: $71.86

Cookie duration: 3 days

Zygor Guides Gaming Affiliate Program

Zygor Homepage

Zygor Guides are in-game guides for both World of Warcraft and WoW Classic.

They work for existing races and classes, and in all zones, and do not break the game’s ToS.

In-game guides mean exactly that – this is an add-on for World of Warcraft, allowing you to level up quickly, but still enjoy the storyline of whatever flavor of the game you prefer.

It’s simple things like the 3D arrow which shows you what way to go on a map that helps you make the most of your gaming time.

So now you can jump into the world of Azeroth for a quick quest and get more bang for your buck, and in less time too.

Zygor Affiliate Stats

We featured this program because of its ‘Power Rank’ score (it’s a top performer) and the potential for repeat sales.

There’s also the tiny detail that you can earn recurring commissions from this program because it’s a monthly subscription.

So you get 50% on the frontend and the potential for backend sales too.

URL: Zygor Guide affiliate program

Commission rate: 50%

EPC: $40.31

Cookie duration: 60 days

Nvidia Affiliate Program

Nvidia Homepage

There are two types of NVIDIA fans in the world, those who pronounce it N-vidia and the heretics who use Neh-vidia instead.

Nvidia is best known for their range of GPU (Graphics Processing Units), or gaming graphics cards, but they also manufacture streaming media players and AI development workstations.

Nvidia got their start in the PC gaming industry way back in 1993, when everyone and their uncle was manufacturing graphics chipsets.

Now, years later, NVIDIA is the only remaining independent manufacturer of graphic chipsets in the world.

They’re also the default choice for serious gamers.

NVIDIA’s EPC is absolutely nothing to write home about, but their ‘Network Earnings’ score on Commission Junction makes up for that.

This balance comes from the fact that a relatively high-end NVIDIA GPU costs at least $300.

So their commission rate is low but there’s a market of 200 million games to serve, plus you wouldn’t be solely promoting NVIDIA GPUs on your gaming blog.

URL: Nvidia affiliate program

Commission rate: 2% per sale

EPC: $8.99

Cookie duration: 45 days

Final Mouse Affiliate Program

Final Mouse is a really interesting company because they focus on just a single product- gaming mice.

And not only that but each mouse is a limited edition, so once it’s gone, it’s gone.

Now, if you’re the average person you’ll assume that all mice are created equal.

But gamers are very particular about the types of mice they (we…okay, me!) use because it can be the difference between sitting in respawn hell and trouncing the competition.

Geek moment: I used to tweak the config file for my mouse. Kids today will just never understand.

Final Mouse products also have a truly unique look, so in addition to being limited editions, this makes them even more attractive.

Final Mouse Affiliate Stats

Their affiliate program is run by Refersion, which is why the above screenshot looks different to the rest.

But what matters is the metrics and in the case of this program that’s an EPC of $54.54 and a 25% commission rate.

This program is a no-brainer for any gaming affiliate site that wants to make money.

Note: You’ll need to sign up for the Refersion Marketplace to view the details of this program.

URL: Final Mouse affiliate program

Commission rate: 25% per sale

EPC: $54.54

Cookie duration: 30 days

Modded Zone Gaming Affiliate Program

Moddedzone Homepage

ModdedZone takes boring game controllers and gives them a new lease of life with a serious touch of bling.

But it’s not just about a nice paint job – you can order a controller that’s modified to your exact specifications, even to the point of having certain components removed e.g. motors. Or you can choose to have add-ons like “fast reload” or “adjustable rapid-fire” enabled.

And because these aren’t game hacks they’re allegedly undetectable by servers.

ModdedZone only uses brand new PlayStation, Xbox and Nintendo controllers for their mods, so your upgraded controller is just as reliable as an unmodded original.

They also sell a full range of gaming chairs, although these are stock so you don’t get to mod them.

Moddedzone Affiliate Stats

Affiliates make 5% on each sale, which equates to about $12 per referral based on their average order size of $177.

They also offer their customers interest-free split payments, so that makes it a lot easier to convert warm traffic into confirmed sales.

URL: Modded Zone affiliate program

Commission rate: 5% per sale

EPC: $29.44

Cookie duration: 90 days

Bose Affiliate Program

Bose Homepage

Bose isn’t the only company in the world that produces high-quality headphones and speakers, but they are one of the best.

So, we could have featured Skullcandy or Steel Series headsets here, but not only are Bose products superior (in my opinion) but so is their affiliate program (based on the numbers).

Gamers love comfortable noise-canceling headphones because they allow you to immerse yourself all the way into whatever your preferred gaming world is.

People who live with gamers also love noise-canceling headphones because the other choice is a subwoofer+speaker combo shaking the walls.

Bose Affiliate Stats

The commission rate is pretty low here, but then it is typical of what you can expect for consumer electronic products.

But you have to factor in the high ticket price associated with Bose products – a good pair of Bose wireless headphones cost in the region of $300.

Which means $10 commission for every pair of headphones your visitors purchase.

URL: Bose affiliate program

Commission rate: 2% – 3% per sale

EPC: $34.61

Cookie duration: 30 days

Into The AM Affiliate Program

Into The AM manufactures a range of clothing not just for gamers, but for anyone looking for truly unique designs.

I love the name because it reminds me of how the very best gaming sessions start in the PM and end up in the late AM.

In terms of gamer gear, they sell fully licensed t-shirts for games like World of Warcraft, God of War and Assassin’s Creed.

They also sell joggers, so if you’re planning a gaming marathon, and don’t fancy the hassle of wearing pants, well these just might suit you.

Everything Into The AM sells is handcrafted and made from eco-friendly materials and inks, so you’re doing your bit to help the environment too.

Into The Am Affiliate Stats

Of all the gamer clothing affiliate programs we looked at, Into the AM came out tops. They have a solid EPC of over $50 and the 10% commission also translates well because their average t-shirt costs $32.

Again, this is the type of program you would promote in addition to other gaming affiliate programs – there’s usually not enough referral cash in clothing alone to make it worth your while.

URL: Into the AM affiliate program

Commission rate: 10% per sale

EPC: $52.11

Cookie duration: 30 days

Microsoft Gaming Affiliate Program

Microsoft Homepage

Microsoft is responsible for an explosion in home gaming in a way that most people don’t understand.

Way back in the day, when PCs were only used by nerds, Microsoft made them accessible to everyone else by introducing Windows 3.x and then Windows 95.

Playing games before that required actual technical knowledge, like knowing how to write and edit config.sys and autoexec.bat files.

In gaming terms, this was as revolutionary as Apple releasing the iPhone – it completely changed the game and caused a boom in PC sales that lasted for almost two decades.

Xbox Consoles And Accessories Comission Rates

The 2% commission rate might seem low, but it’s twice what you’d earn promoting the same games console on Amazon.

Plus how hard is it to actually sell an Xbox, a Surface PC or the latest version of Windows?

URL: Microsoft affiliate program

Commission rate: 2% on Xbox consoles and accessories

EPC: TBC

Cookie duration: TBC

Logitech Affiliate Program

Logitech Homepage

Logitech is probably best known for its keyboards and mice, which have been a firm favorite of gamers for decades.

But they also make a whole range of gaming accessories, all now under the “Logitech G” brand.

These include speakers, headsets, webcams, gaming mouse pads, controllers, flight yokes, joysticks, and steering wheels.

They even make a “heavy equipment bundle” for Farming Simulator…so you can accurately recreate a tractor’s controls in your sitting room.

There really is somebody for everyone in this world…

Logitech gaming accessories are popular because they look great and tend to last a whole lot longer than cheaper imitations.

I was a little torn on including this program because of their ‘Network Earnings’ score, but a decent EPC and above-average commission rate of 4% got them over the line.

The other factor is that there are certain sub-niches of gaming (flight sims and driving sims) where you’d have to feature Logitech products because they’re typically some of the best available.

Treat this as a bolt-on program more than a primary money earner, but an important bolt-on program for this niche.

URL: Logitech affiliate program

Commission rate: 4% per sale

EPC: $17.74

Cookie duration: 30 days

WarGaming.net Affiliate Program

Unless you’ve avoided TV and the Internet for the last 5 years, then you’ll have seen World of Tanks or World of Warships advertised at least once.

WarGaming.com is the company behind these free-to-play MMO’s and also World of Warplanes, Pagan Online, Masters of Orion, and Gods & Glory.

These games are played by millions of people from all over the world, with new players signing up every minute.

Now, while these MMO’s are “free to play” you can also choose to pay for a premium account to give you the best chance of success in that game.

And that’s where affiliates stand to make money.

You get paid for every new person that signs up for any of their games, although commission rates can vary from country to country.

Either way, it won’t do any harm to have a Wargaming.net link or banner somewhere on your site.

URL: Wargaming affiliate program

Commission rate: $1 – $7.50 per signup

EPC: TBC

Cookie duration: TBC

Conclusion

And that concludes our research on the gaming niche.

Yes, we know there are programs we didn’t mention like Twitch, etc. but the purpose of these research pieces is to present you with the best gaming affiliate programs.

Not every single program we could find, including the really crappy ones that literally aren’t worth the effort of signing up for.

After all, the reason you’re here is because you’re looking for profitable affiliate programs you can promote.

And if you’d like to learn how people actually make money with this affiliate marketing stuff, then we’d like to invite you to a free 2-hour training session.

We give you a helping hand to get started, covering topics from niche and keyword research to branding and choosing a web host.

We know you’ll get a ton of value from taking part – thousands of others already have.

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